Why Your Messaging Isn’t Landing — And How to Fix It

If your audience isn’t engaging, it’s not because they don’t care. It might be because your messaging isn’t clear enough.

The Problem: Why Your Messaging Isn’t Landing

Do you ever feel like you’re shouting into the void?
No comments, no clicks, no engagement—it’s not that your audience doesn’t care, it’s that your message isn’t resonating.

Here’s Why Your Messaging Might Be Missing the Mark:

👍 You’re speaking to everyone (which means no one is listening).
👍 Your audience doesn’t immediately understand what you do.
👍 Your messaging is too complex or overloaded with jargon.

How to Fix It: A 3-Step Messaging Framework

🌟 Clarify your core message in one sentence. (If you can’t, your audience definitely can’t.)
🌟 Use language your audience actually uses. (Not what you think sounds good.)
🌟 Give them a reason to care. (Why should this matter to them right now?)

🛠️ Need a Messaging Tune-Up?

I help brands and thought leaders craft clear, compelling messaging that converts. Let’s work on it.